“If you live in the Bay Area of Northern California, you’ve without a doubt heard the song “Up” by local rapper LoveRance. But that very song has taken him far beyond the local scene, though, and probably into your ears no matter where you live. Earlier this month, a remix of “Up” featuring 50 Cent, Young Jeezy and T.I. was released online and was followed by a music video that includes 50 in it. Now, as the song continues to build momentum and spread throughout the world, LoveRance has decided to let loose an alternate version of it in support of his favorite football team, the San Francisco 49ers, who are heading into the NFC Championship game at 6:30 p.m. EST / 3:30 PST today against the New York Giants. Who knows, maybe this will help guide the 49ers to victory and into Lucas Oil Stadium in Indianapolis, Indiana on February 5 for Super Bowl XLVI.” – Hypetrak

LoveRance – Up (Niners Remix) by Interscope Records